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Marketing & Communication Specialist

Barnum, United States

Job Overview

Airstrike Ag is a specialized agricultural technology company that bridges the gap between traditional farming and advanced drone technology. We focus on sales, training, and precision drone services (like spraying and mapping) using industry-leading brands like DJI and XAG.

We are looking for a high-utility Marketing & Communication Specialist to serve as the "voice, lens, and growth engine" of our company. You will be responsible for telling the Airstrike story through high-impact video while managing the digital systems and web presence that turn interest into "mission-ready" customers. While we use Odoo for our operations, we care more about your ability to master web formatting, CRM workflows, and ad platforms (like Meta Ads Manager and Google Ads) than your experience with one specific brand. If you are a technical storyteller who thrives on building a seamless digital experience from first click to final sale, we want you on our flight crew.

Key Responsibilities

1. Content & Multi-Channel Communication (The Storyteller)

  • Field Capture & Video Production: Travel to demo sites and "Spray Drone Bootcamps" to film drone operations. Produce short-form "Mission" videos for Reels, TikTok, and YouTube that prove the ROI of drone spraying.
  • The Debrief Newsletter: Curate and distribute our flagship newsletter, "The Debrief," providing seasonal spraying tips, FAA regulatory updates, and company news to our growing subscriber base.
  • Social Engagement: Manage daily postings and community interactions on Facebook, Instagram, and LinkedIn to keep Airstrike Ag top-of-mind for the Midwest ag community.

2. Web Management & Digital Growth (The Engine)

  • Website Administration: Maintain and update the Airstrike Ag website. This includes formatting new landing pages for events, updating product specs in the shop, and ensuring a clean, professional user experience.
  • CRM Management: Act as the primary owner of our marketing database. Ensure all leads from the website and digital ads are captured, tagged, and nurtured within the CRM (Odoo).
  • Digital Ad Management: Execute targeted ad campaigns on Meta and Google to drive attendance to training clinics and generate high-quality leads for drone sales.

3. Sales Enablement & Collateral (The Closer)

  • Digital & Print Design: Create and maintain professional pitch decks, "ROI Sheets," and hardware price guides. Ensure all documents are perfectly formatted and reflect the Airstrike brand standards.
  • Case Studies: Transform raw data from field trials into polished "Success Stories" and white papers that demonstrate chemical savings and efficiency gains.
  • Lead Nurturing: Build automated email "drip" sequences that educate prospects on our specialized offerings, from XAG platforms to Pix4D mapping software.

Required Skills & Experience

  • Experience: 2+ years in marketing, communications, or digital growth.
  • Web & Creative Tools: Proficiency in web formatting/CMS management and video editing (Adobe Premiere/CapCut). Experience with Odoo’s website builder or similar platforms (WordPress/Squarespace) is preferred.
  • Technical Savvy: A strong grasp of Meta Ads Manager and CRM systems (Odoo, HubSpot, or Salesforce).
  • Communication Excellence: Exceptional writing skills with the ability to switch between "technical/precise" for hardware specs and "engaging/approachable" for social media.
  • Ag-Tech Literacy: A background in agriculture or a deep interest in drone technology is a significant plus; you’ll be talking to farmers and industry pros every day.

Why This Role is Unique

At Airstrike Ag, you aren't just "posting on social media"—you are managing the digital cockpit of a company at the forefront of the drone revolution. You will see the direct impact of your work as your web designs, ad campaigns, and content help farmers across the country modernize their operations. You’ll be joining a lean, fast-moving team where your creativity and data-driven insights directly fuel our mission to conduct airstrike operations on the farm safely and efficiently.